Virtual reality
– for real products

/ 3D development
/ Digital experience
/ Virtual tour

Client – Hitachi ABB

We developed a virtual booth
– to bring Hitachi ABB to the world

The pandemic might have closed borders, but it hasn't closed the web

Hitachi ABB Power Grids, a leading company in technology for electrical networks, did not let the weather stop them from doing their job but decided to entrust Marcopolo with the digitisation of a virtual trade fair. The work stages included taking a look at their products, calculating space, creating the layout and, finally, cleaning and rendering the graphics.

A fully rounded output

The result is a series of renderings that, when edited together, create an interactive and fully explorable digital experience. Through online applications, users have the freedom to engage and interact at crucial points to view machinery in detail, additional download material and much more.